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w w w . t h u g l i f e . o r g //2O/O5/O4
tribe / impure
presents a small colly made entirely in one evening called:
sneaker pimps
Atleast according to urban myths, the Beastie Boys have employed
people to buy vintage shoes from various places to them. They call
these people sneaker pimps, which obviously is also where I got
the name to this colly.
I have drawn only eight logos to this colly, but each logo is the
name of an important sneaker company and Ive also tried to say
the most important facts about the companies. So please enjoy this
fusion of art and athletic shoe history.
If anyone has any use for any of my logos in this colly, feel free
to use them.
.---- / ------------------------------------- sneaker pimps --.
-.--- / ----------------------------------- logo 1 - adidas --
Lets start with the most important sneaker brand of all time.
In 1920 a man called Adi Dassler built his first pair of shoes in
his mothers laundry room in the village of Herzogenaurach, Germany.
After WWII he got a hold of surplus materials from the disbanded
German army and decided to change the history of modern sports.
Their most important shoe by far is the Superstar, which was
originally introduced in 1969 and was made truly a piece of sneaker
history in the 1980s by Run-DMC. As an interesting fact in 1973
New York State authorities began distributing the sneakers to
mental institute inmates as standard footwear.
t01 // /
.---- / ------------------------------------- sneaker pimps --.
-.--- / ------------------------------------- logo 2 - puma --
Another important company in the history of sneakers is Puma.
It was started by none other than Adi Dasslers brother Rudi who
left Adidas after years of dispute to start Puma in 1948.
Legends of sports that wore Puma sneakers include footballer Pele,
tennis player Boris Becker and runner Linford Christie.
Right now Puma is the official sponsor of the Jamaican olympic team.
t01
// PUMA / /
.---- / ------------------------------------- sneaker pimps --.
-.--- / ------------------------------------- logo 3 - nike --
Nike pronounced NI-KEY, a brand that I have personally never been
very fond of but that many people seem to love, was launched in
1971 after a brief spell of trading under the name Blue Ribbon Sports.
The swoosh logo was designed by Caroline Davidson in 1971. She got
paid 35 for the logo that is now surely worth billions and is
practically a symbol of North American culture, even to those who are
against everything that stands for.
Their most important sneaker is definately the Air Jordan. Introduced
in 1985 it began the most lucrative sports-endorsement contract ever,
eventually worth upwards of 25-million a year for the then-NBA Rookie
of the year Michael Jordan.
/ / // / // n i k e
t01 // /
.---- / ------------------------------------- sneaker pimps --.
-.--- / ------------------------------------ logo 4 - karhu --
Being Finnish theres no way I could not mention the legendary
Finnish sports brand Karhu. Originally established in 1916 with
the name Ab SportArtiklar Oy. They changed the name to Karhu in
the 1920s and in the 1930s expanded from training equipment to
sportswear, including athletic footwear, as well.
Due to technical expertise, and partly because of the 1952 Helsinki
Olympics, Karhu became one of the leading sports equipment producers
and earned its international reputation as the leading manufacturer
of athletic shoes. Oh and by the way somewhere around the 1950s
Karhu sold its three stripes trademark to a certain company called
Adidas for the price of two bottles of whiskey and about 1600 euros.
Even though, or perhaps because of, being immensly popular among finns
during previous decades. Karhu shoes are right now considered
unfashionable in Finland. But hopefully that will soon change with
their new Karhu Originals Collection, a line of vintage sneakers.
/ / t01
karhu!
.---- / ------------------------------------- sneaker pimps --.
-.--- / --------------------------------- logo 5 - converse --
What is the oldest, most popular, and all time best selling sneaker
of all time? Nope it isnt the Adidas Superstar nor is it the Nike
Air Jordan. Its the Converse All Star Chuck Taylor.
The company was founded in 1908 and the introduced the All Star shoe
in 1917, which originally only came in black. In 1923 basketball
legend Charles Taylor started endorsing the shoes and his name Chuck
Taylor was added to the ankle patch of the shoe.
By 2003 580,000,000 pairs of the sneakers had been sold and every week
approximately 30,00 pairs of the shoes are sold. And unlike some
classic sneakers like the Adidas Superstars, the Converse All Star has
remained exactly the same ever since 1923, except for the addition of
new colors.
// c o n v e r s e
/ / / t01 /
.---- / ------------------------------------- sneaker pimps --.
-.--- / ------------------------------------- logo 6 - fila --
Italian sportswear maker Fila entered the world of sport in 1973,
initially making knitwear for Tennis. A real turning point in their
history came 10 years later though when they started making shoes
and sandals in 1983.
Especially the U.S. market showed growing interest in Fila shoes,
which reached a peak in the years 1992-96 with sales of basketball
shoes. Publicity was guaranteed by connections with big NBA stars
such as Kevin Johnson, Masburn, Webber, Stackhouse and Grant Hill.
Non-basketball sports stars that wear Fila shoes include Jennifer
Capriati tennis and Sammy Sosa baseball.
t01 /
/ / / / f i l a
.---- / ------------------------------------- sneaker pimps --.
-.--- / ------------------------------------- logo 7 - vans --
Although there are several claims to how the sport of skateboarding
came about, the best documented was the Zephyr Team in Dogtown, USA,
in the mid-1970s in California. Learn more about them in the movie
Dogtown and Z-Boys. The outfit that the Zephyr team wore was cotton
Ts, Levi jeans and dark blue Vans Shoes, making Vans the original
skateboard shoe brand.
The Vans company also promotes its Made in America policy in
response to the public outrage towards other shoe manufacturers use
of sweat-shop labour.
t01 / / / vans! /
.---- / ------------------------------------- sneaker pimps --.
-.--- / ----------------------------------- logo 8 - reebok --
Reeboks United Kingdom-based ancestor company was founded in 1890,
and made some of the first known running shoes with spikes in them.
In 1958 two of the founders grandsons started a company that became
known as Reebok, named for an African gazelle.
Their most important shoe are the Reebok Pumps which came very well
known in 1991 after Celtics rookie Dee Brown bent down to squeeze
some air into his Pumps at the NBA Slam Dunk contest before winning
with his no-look dunk. The shoes were pretty damn expensive costing
175 a pair at the time though.
t01 / // / reebok!
@BEGINFILEID.DIZ
,--------- / dc /---------,
tribe/impure presents
a minicolly called:
sneaker pimps
-/ impure.tk /----------------/ 2O-O5-O4 /-
@ENDFILEID.DIZ
Sources Hopefully I have remembered to include all of them:
The History of the Converse All Star Chuck Taylor
http://www.chucksconnection.com/history.html
Sneaker timeline by Michael Citrome
http://www.montrealmirror.com/ARCHIVES/2002/041102/coverstory2shoe.html
Hip-hoppers steppin out with old kicks by Meredith S. Davis
http://www.jsonline.com/onwisconsin/music/dec02/103057.asp?formatprint
Karhu history
http://www.karhuoriginals.com/history.htm
Nike History and Timeline
http://xroads.virginia.edu/CLASS/am48397/projects/hincker/nikhist.html
JD Sports: Nike
http://www.jdsports.co.uk/brands.asp?id13id21438
A History Of Shoes: Puma Shoes
http://www.historyofshoes.biz/pumashoes.htm
The Athletes Foot: Fila history
http://www.taf.pl/athletesen/asortyment/fila-hist.html
Sk8s Shoes
http://podiatry.curtin.edu.au/trasher.html
Sneaker History
http://www.arch.mcgill.ca/prof/adams/arch350/fall1999/students/jmckim/history.htm
Reebok - Company History
http://www.reebok.com/us/about/history/1890.htm